{"id":69,"date":"2010-03-06T11:35:00","date_gmt":"2010-03-06T06:05:00","guid":{"rendered":"https:\/\/ajaymreddy.com\/social-campfire"},"modified":"2013-05-09T07:29:52","modified_gmt":"2013-05-09T01:59:52","slug":"social-campfire","status":"publish","type":"post","link":"https:\/\/ajaymreddy.com\/social-campfire\/","title":{"rendered":"Social campfire"},"content":{"rendered":"
Social media has been the ‘in’ thing for some time now. Utilizing it to drive business and improving customer satisfaction has been something even big companies have been trying to figure out. There have been quite a few instances where social media has generated convertible leads (ex – Infosys bagging a deal via a lead generated on Twitter) and great stories of customer feedback being heard and acted upon (ex – Kiruba and the MakeMyTrip incident). I have personally experienced instances where my feedback was listened to and issues resolved (with Name.com, twitterfeed.com, Mast Kalandar, etc). Not just businesses, but individuals can create a brand using social media effectively (read an older post – Creating an online brand<\/a>).<\/p>\n Social media has been the ‘in’ thing for some time now. Utilizing it to drive business and improving customer satisfaction has been something even big companies have been trying to figure out. There have been quite a few instances where social media has generated convertible leads (ex – Infosys bagging a deal via a lead…<\/span><\/p>\n